Privacy policy

Last updated: 15 September 2025

Align is a brand operated by ADLEM LLC, a limited liability company registered in the State of Wyoming, United States, at 5830 E 2nd St, Ste 7000 #36957, Casper, WY 82609, United States.

Align operates this online shop and this website, including all related information, content, features, tools, products and services, in order to give you, as a customer, a personalised shopping experience (the "Services").

Align is a shop powered by Shopify, which enables us to provide the Services. This privacy policy describes how we collect, use and disclose your personal data when you access or use the Services, make a purchase or another transaction, or otherwise communicate with us.

In the event of any conflict between our terms of service and this privacy policy, this policy prevails as regards the collection, processing and disclosure of your personal data.

Please read this privacy policy carefully. By accessing and using our Services, you confirm that you have read it and that you understand how your data is collected, used and disclosed as described here.

PERSONAL DATA WE COLLECT OR PROCESS

When we use the term "personal data", we mean information that identifies you, or that can reasonably be linked to you or to another person. Personal data does not include information collected anonymously or in a non-identifiable form.

Depending on how you interact with the Services, where you live, and to the extent permitted or required by applicable law, we may collect or process the following categories of personal data:

Contact details: name, address, billing address, delivery address, telephone number and email address.
Financial information: credit and debit card numbers, bank details, payment data, transaction details, means of payment, payment confirmation.
Account information: username, password, security questions, preferences and settings.
Transaction information: items viewed, added to the basket or to a wishlist, purchases, returns, exchanges or cancellations, and previous transactions.
Your communications with us: information contained in your messages, for example when you contact customer service.
Device information: data about your device, browser or network, IP address and other unique identifiers.
Usage information: data about how you interact with the Services, including how and when you access them.

SOURCES OF PERSONAL DATA

We may collect personal data from the following sources:

Directly from you: when you create an account, access or use the Services, communicate with us, or otherwise provide us with your personal data.
Automatically through the Services: from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.
From our service providers: when we use them to implement certain technologies and they collect or process personal data on our behalf.
From our partners or other third parties.

HOW WE USE YOUR PERSONAL DATA

Depending on how you interact with us or which Services you use, we may use your personal data for the following purposes:

1. Providing, personalising and improving the Services

We use your personal data to provide the Services, including:

Performing our contract with you
Processing your payments and orders
Storing your preferences and the items you are interested in
Sending account-related notifications
Handling purchases, returns, exchanges and other transactions
Creating, maintaining and managing your account
Organising deliveries and facilitating returns and exchanges
Allowing you to leave reviews
Creating a personalised shopping experience (for example product recommendations based on your purchases)

2. Marketing and advertising

We use your data for marketing and advertising purposes, for example to:

Send you commercial communications by email, SMS or post
Show you online advertising on the Services or on other websites, based on items purchased or added to the basket and on other activity

3. Security and fraud prevention

We use your data to:

Authenticate your account
Ensure a secure payment and shopping experience
Detect, investigate or act against fraudulent, illegal, dangerous or malicious activity
Protect public safety and secure our Services

Important: if you use the Services and wish to create an account, you are responsible for the confidentiality of your credentials. We strongly recommend that you do not share your username, password or other credentials with anyone.

4. Communicating with you

We use your data to:

Provide you with customer support
Respond to your requests
Maintain our business relationship

5. Legal grounds

We use your data to:

Comply with applicable laws
Respond to valid legal process (including requests from law enforcement or government bodies)
Take part in civil proceedings and potential or ongoing disputes
Enforce our terms or policies, or investigate potential breaches

HOW WE DISCLOSE PERSONAL DATA

In certain circumstances we may share your personal data with third parties for legitimate reasons under this policy, including:

With Shopify, service providers and other third parties who provide services on our behalf (for example IT management, payment processing, data analysis, customer service, cloud storage, processing and shipping).
With business and marketing partners, in order to provide you with marketing services and targeted advertising.
When you instruct us or consent to certain information being shared with third parties.
With our subsidiaries or within our group of companies.
As part of a business transaction, to meet legal obligations, or to protect our rights.

RELATIONSHIP WITH SHOPIFY

The Services are hosted by Shopify, which collects and processes personal data about your access to and use of the Services in order to provide and improve them. The information you submit is shared with Shopify and with third parties who may be located in other countries.

For more information on how Shopify uses your personal data, see Shopify's consumer privacy policy. Depending on where you live, you may be able to exercise certain rights over your personal data through Shopify's privacy portal.

THIRD-PARTY WEBSITES AND LINKS

The Services may contain links to third-party websites or other online platforms. We encourage you to consult their privacy and security policies. We accept no responsibility for the privacy or security practices of those websites.

DATA RELATING TO MINORS

The Services are not directed at minors, and we do not knowingly collect personal data from people who have not reached the age of majority in their jurisdiction. If you are the parent or guardian of a minor who has given us their personal data, you can contact us using the details below to request its deletion.

SECURITY AND RETENTION OF YOUR DATA

Please note that no security measure is perfect or infallible. How long we keep your personal data depends on various factors, such as the need to retain it in order to manage your account, provide the Services, meet legal obligations or resolve disputes.

YOUR RIGHTS AND CHOICES

Depending on where you live, you may have the following rights over your personal data:

Right of access: you can request access to the personal data we hold about you.
Right to erasure: you can request the deletion of your personal data.
Right to rectification: you can request the correction of inaccurate personal data.
Right to data portability: you can obtain a copy of your personal data and ask for it to be transferred to a third party.
Managing communication preferences: you can unsubscribe from marketing emails at any time.

Additional rights (EEA and United Kingdom): objection to and restriction of processing, and withdrawal of consent.

To exercise these rights, contact us using the details below or visit: https://privacy.shopify.com

COMPLAINTS

If you wish to make a complaint about how we process your personal data, contact us using the details below. Depending on where you live, you may have the right to lodge a complaint with the competent data protection authority.

INTERNATIONAL DATA TRANSFERS

We may transfer, store and process your personal data outside the country where you are located. For transfers from the EEA or the United Kingdom, we rely on recognised transfer mechanisms such as the European Commission's standard contractual clauses.

CHANGES TO THIS PRIVACY POLICY

We may update this policy at any time. We will publish the revised policy on this website and update the "last updated" date accordingly.

CONTACT

If you have questions about our privacy practices or this policy, or if you wish to exercise any of your rights, contact us at:

📧 Email: contact@align-heath.com

For the purposes of applicable data protection law, ADLEM LLC is the controller of your personal data.

Company name: ADLEM LLC, trading as Align
Registered address: 5830 E 2nd St, Ste 7000 #36957
Casper, WY 82609
United States
Email: contact@align-heath.com
Website: www.align-heath.com